When talking about a community the only way to discuss it is to talk about its commonalities and make assumptions based on those.
I guess small minds think alike? To make blanket statements about a community is thinking small! I have been to 2 Amy's many times, as well as Comet. This may come as a shocker, but most of the people are not eating the soft-shell crab or more adventurous pizza. If the pizza's here are able to serve two people for about $20, then that would make them cheaper than 2 Amy's or Comet, as these are single servings pies. Additionally, on my last vast to Comet a few weeks ago, families with 2 or more kids had taken over the place, and some were even sharing pies!
And, despite what you want to believe, in general the people that live around 2 Amys and Comet ARE different than the people that live in Ashburn. People who have chosen to live in the city do so because they want to be around the types of amenities that are offered there - including the restaurants. The people who live in Ashburn chose to live there because of the amenities that are offered there - and restaurants are not among them.
Granted, there are exceptions - I live there because it is convenient to work and I long for better dining options which are slowly coming this way. But every time a new place opens up that is attractive to me, I worry about its potential for success because, as a double income, no child household, my wife and I are in the minority and a place that is targeted to our tastes isn't necessarily targeted to the tastes of the community at large.