legant Posted May 31, 2008 Share Posted May 31, 2008 Billboards equipped with tiny cameras that gather details about passers-by — their gender, approximate age and how long they looked at the billboard. (So far the companies are not using race as a parameter, but they say that they can and will soon.) These details are transmitted to a central database. The goal, these companies say, is to tailor a digital display to the person standing in front of it — to show one advertisement to a middle-aged white woman, for example, and a different one to a teenage Asian boy. Quividi’s technology has been used in […] McDonald’s restaurants in Singapore, but it has just come to the United States. Link to comment Share on other sites More sharing options...
Mark Slater Posted May 31, 2008 Share Posted May 31, 2008 Candidate says Campaign Confusing Babies kiss me Since I've been using Burma-Shave Link to comment Share on other sites More sharing options...
Recommended Posts
Create an account or sign in to comment
You need to be a member in order to leave a comment
Create an account
Sign up for a new account in our community. It's easy!
Register a new accountSign in
Already have an account? Sign in here.
Sign In Now